Real AI Coaching,
Not AI plan generation.
Real AI Coaching,
Not AI plan generation.
Real AI Coaching,
Not AI plan generation.
Your own trusted personal AI running coach that reads and adapts your training and listens to you.

"Great run! Your data shows a 4% pace improvement at the same heart rate over 3 weeks. Your aerobic base is building nicely. I've held Tuesday's tempo at your current threshold rather than pushing it; let's bank that fitness and bump pace after your next threshold test in two weeks. Wednesday's strength session now prioritises posterior chain work to support the extra load."

"I smashed my long run on Sunday... felt amazing and ran 15 seconds per km faster than planned. Should I push the pace on this week's sessions too?"


"Great run! Your data shows a 4% pace improvement at the same heart rate over 3 weeks. Your aerobic base is building nicely. I've held Tuesday's tempo at your current threshold rather than pushing it; let's bank that fitness and bump pace after your next threshold test in two weeks. Wednesday's strength session now prioritises posterior chain work to support the extra load."

"I smashed my long run on Sunday... felt amazing and ran 15 seconds per km faster than planned. Should I push the pace on this week's sessions too?"

Scan the QR code to download the app
Why Max Mile
AI Coach, Not an AI Plan
AI Coach, Not an AI Plan
MaxMile isn't a plan generator. It's a coaching engine built on real coaching decisions across 1000+ real runners. It understands your history, interprets your training, adapts around your life, and helps you make better decisions when things get messy.
MaxMile isn't a plan generator. It's a coaching engine that understands your history, interprets your training, adapts around your life, and thinks like a real coach.

Sessions go to your watch, data comes back to the engine, and your coach leaves a note.

Structured workout view showing session breakdown, key metrics, and coach's note.

Real time plan adaptation based on workout data and runner's feedback


Sessions go to your watch, data comes back to the engine, and your coach leaves a note.
Sessions go to your watch, data comes back to the engine, and your coach leaves a note.

Structured workout view showing session breakdown, key metrics, and coach's note.
Structured workout view showing session breakdown, key metrics, and coach's note.


Real time plan adaptation based on workout data and runner's feedback
Real time plan adaptation based on workout data and runner's feedback
First week free. Cancel anytime.
Max Mile Athletes
Maximum Mileage Athletes
Maximum Mileage Athletes

Lynne - 1st female @ Hibernal Hills 50k

Lindsey - HM PB 1:35

Chris - 10k PB

Kristy - HM PB 1:24

Darryl - 100M

Sam - 100k

Nick - 5k PB

Henry - HM PB 1:31

Sam - 50k PB 3:49

Duncan - HM PB 2:06

Andy - HM PB 2:08

Kevin

Lynne - 2nd Female Overall @Centurion 50k

Tim - 5k PB

Lynne - 1st female @ Hibernal Hills 50k

Lindsey - HM PB 1:35

Chris - 10k PB

Kristy - HM PB 1:24

Darryl - 100M

Sam - 100k

Nick - 5k PB

Henry - HM PB 1:31

Sam - 50k PB 3:49

Duncan - HM PB 2:06

Andy - HM PB 2:08

Kevin

Lynne - 2nd Female Overall @Centurion 50k

Tim - 5k PB
First week free. Cancel anytime.
What's inside
Why use Max Mile?
Why use Max Mile?

Personalised training plan
Built around the athlete’s specific event(s), fitness, training history, and availability. Covers the full season with your A/B/C races as a guiding trajectory, while keeping you focused on the next 7 days.
Connect your watch
Watch sync
Ask Coach
Post session review
Multi-discipline
Strength training
Recipes and fuelling
Race day support

Personalised training plan
Built around the athlete’s specific event(s), fitness, training history, and availability. Covers the full season with your A/B/C races as a guiding trajectory, while keeping you focused on the next 7 days.
Connect your watch
Watch sync
Ask Coach
Post session review
Multi-discipline
Strength training
Recipes and fuelling
Race day support

Personalised training plan
Built around the athlete’s specific event(s), fitness, training history, and availability. Covers the full season with your A/B/C races as a guiding trajectory, while keeping you focused on the next 7 days.

Adaptive plan
Training adjusts based on data from each session and how you’re feeling. Miss a session, it reorganises. Feeling fatigued, it eases off. Going strong, it builds you up. All while keeping your overall season plan intact.

Watch sync
Your run and strength workouts appear on your watch with intervals, recoveries, target paces or heart rates, and coach notes. Completed sessions sync automatically for AI review and plan adjustments.

Ask Coach
In-app AI answers training questions with full context on you and your training. Adjust sessions, ask clarification, or ask about recovery, fuelling, or race prep.

Post session review
AI compares planned vs actual performance using pace, heart rate, and consistency and gives an honest feedback that factors in weather, terrain, and fatigue, delivering specific insights instead of generic comments.

Multi-discipline
Personalised plans for road, trail, ultras, and Hyrox. Enables athletes to train for multiple race types simultaneously while keeping training optimised for each discipline’s demands throughout the season.

Strength training
Event-specific strength tailored to level and equipment, integrated into the plan and pushed to the watch. Can be adjusted or excluded based on athlete preference.

Recipes and fuelling
Recipe library aligned with training demands. Carb-focused meals for long runs, protein for recovery, and structured carb-loading for race week, designed to be practical for busy athletes.

Race day support
Pro Coach provides personalised race strategies covering pacing, fuelling, gear, and mental cues, all based on training data rather than generic templates.
How it's different from other AI apps
How it's different from other AI apps
The Running coaches behind the app
The Running coaches behind the app

Run Coach
Nick Hancock
Head Coach & Founder
Nick is a UK Athletics licensed and UESCA certified coach, and founder of Maximum Mileage. Running saved his life and now leads a team of coaches that have supported over 1000+ athletes around the world.
Marathon PB of 2:50 and half marathon PB of 1:16
Podium finisher at Race to the Stones 100km (2025)
UK Athletics licensed running coach and UESCA-certified ultramarathon coach

Run Coach
Faye Johnson
Trail & Ultra Coach
Faye is a UK/World Athletics qualified coach with nearly 15 years in health, fitness, and coaching... from gyms to the fells of Wales, the Lake District, Mallorca, and New Zealand. Specialises in trail, fell, and off-road running from half marathon to ultra distance.
1st female winner of Man V's Horse 2019 (podium in 2017 and 2018)
1st overall at the Midnight Mountain Marathon Half in the Brecon Beacons (1:38)
UK/World Athletics qualified coach, Advanced Level 4 Personal Trainer, and Level 4 soft tissue therapist

Run Coach
Hannah Witt
Running Coach
Hannah is a UESCA certified running coach and former collegiate distance runner, blending evidence-based training with real-world experience so running fits into your life rather than takes it over.
UESCA certified running coach.
Former high school and collegiate distance runner.
Background in personal training, group exercise, strength, and mobility for runners.
Coaches runners from first 5Ks through to ultramarathon podium finishes.

Run Coach
Rach Strange
Running Coach
Rach is a running coach and 10K to marathon specialist, helping busy everyday runners build confidence, consistency, and sustainable progress without letting training take over their lives.
Ran a 3:25 debut marathon at London 2024
Half marathon PB of 1:32
UESCA certified Running Coach and UESCA certified in Sports Psychology
Coaches new and returning runners, particularly busy women, from 10K to marathon

Physiotherapist
Paddy Lally
Triathlete & Physio
Paddy is a former international triathlete turned physiotherapist, working with athletes at every level... from UCI cycling teams and professional football clubs to everyday runners.
Former international triathlete.
Qualified physiotherapist based in the North West of England.
Has worked with UCI cycling teams and professional football clubs.
Specialist in injury prevention and return-to-running rehab.

Nick Hancock
Head Coach & Founder
Nick is a UK Athletics licensed and UESCA certified coach, and founder of Maximum Mileage. Running saved his life and now leads a team of coaches that have supported over 1000+ athletes around the world.
Marathon PB of 2:50 and half marathon PB of 1:16
Podium finisher at Race to the Stones 100km (2025)
UK Athletics licensed running coach and UESCA-certified ultramarathon coach

Faye Johnson
Trail & Ultra Coach
Faye is a UK/World Athletics qualified coach with nearly 15 years in health, fitness, and coaching... from gyms to the fells of Wales, the Lake District, Mallorca, and New Zealand. Specialises in trail, fell, and off-road running from half marathon to ultra distance.
1st female winner of Man V's Horse 2019 (podium in 2017 and 2018)
1st overall at the Midnight Mountain Marathon Half in the Brecon Beacons (1:38)
UK/World Athletics qualified coach, Advanced Level 4 Personal Trainer, and Level 4 soft tissue therapist

Hannah Witt
Run Coach
Hannah is a UESCA certified running coach and former collegiate distance runner, blending evidence-based training with real-world experience so running fits into your life rather than takes it over.
UESCA certified running coach.
Former high school and collegiate distance runner.
Background in personal training, group exercise, strength, and mobility for runners.
Coaches runners from first 5Ks through to ultramarathon podium finishes.

Rach Strange
Run Coach
Rach is a running coach and 10K to marathon specialist, helping busy everyday runners build confidence, consistency, and sustainable progress without letting training take over their lives.
Ran a 3:25 debut marathon at London 2024
Half marathon PB of 1:32
UESCA certified Running Coach and UESCA certified in Sports Psychology
Coaches new and returning runners, particularly busy women, from 10K to marathon

Paddy Lally
Sports Physiotherapist
Paddy is a former international triathlete turned physiotherapist, working with athletes at every level... from UCI cycling teams and professional football clubs to everyday runners.
Ran a 3:25 debut marathon at London 2024
Half marathon PB of 1:32
UESCA certified Running Coach and UESCA certified in Sports Psychology
Coaches new and returning runners, particularly busy women, from 10K to marathon
Generic Plan vs other AI apps vs MaxMile vs 1-1
Generic Plan vs other AI apps vs MaxMile vs 1-1
Generic Plan
£29-99
one-time
AI Plan (e.g. Runna)
£15-30
/month
MaxMile AI Coach
£14.99-29.99
/month
Join Now
1-1 Coaching
£200-350
/month
Plan built by
Personalisation
Plan type
Injury&
life context
Coach access
Strength, form &
fuelling
When things
go wrong
Commitment
Nobody
(static download)
Static - never changes
None
Running only
You're on your own
One-time purchase
Algorithm + AI prompt
~ Data inputs only
Auto-adjusts slightly
on data
Can't read context
None
Running only
Algorithm keeps going
Monthly,
cancel anytime
Layered AI coaching
engine
~ Data and athlete feedback +
coach oversight
Fulla-adaptive and
evolving (AI based)
✓ AI adjustments based
on context
~ Ticket/Chat only
✓ Full vault: Strength, form,
fuelling, race strategy,
recovery
Submit a ticket
Monthly,
cancel anytime
Human coach
✓ Full bespoke every week
Fully evolving weekly
✓ Weekly ongoing
✓ weekly video review +
Direct WhatsApp +
monthly 1-1 call
✓ Full vault + bespoke
guidance
✓ WhatsApp your
coach directly
3 months minimum
Generic Plan
£29-99
one-time
AI Plan (e.g. Runna)
£15-30
/month
MaxMile AI Coach
£14.99-29.99
/month
Join Now
1-1 Coaching
£200-350
/month
Nobody
(static download)
Static - never changes
None
Running only
You're on your own
One-time purchase
Algorithm + AI prompt
~ Data inputs only
Auto-adjusts slightly
on data
Can't read context
None
Running only
Algorithm keeps going
Monthly,
cancel anytime
Layered AI coaching
engine
~ Data and athlete feedback +
coach oversight
Fulla-adaptive and
evolving (AI based)
✓ AI adjustments based
on context
~ Ticket/Chat only
✓ Full vault: Strength, form,
fuelling, race strategy,
recovery
Submit a ticket
Monthly,
cancel anytime
Human coach
✓ Full bespoke every week
Fully evolving weekly
✓ Weekly ongoing
✓ weekly video review +
Direct WhatsApp +
monthly 1-1 call
✓ Full vault + bespoke
guidance
✓ WhatsApp your
coach directly
3 months minimum
Plan built by
Personalisation
Plan type
Injury&
life context
Coach access
Strength, form &
fuelling
When things
go wrong
Commitment
Our Pricing
Flexible Pricing Plans
Flexible Pricing Plans
Choose a plan that fits your needs, with flexible options and transparent pricing.
Free
£0
/per month
Get started with your personal AI Coach.
Key Features
Personalised adaptive plan
Watch sync
Training history import
Coach credits: 10/mo
AI Coach
£14.99
/per month
(£3.46/week)
Or £119.99/year (save 33%)
Full AI adaptive running and strength coaching.
Free 7-day Trial
Everything in Free and:
Advanced personalised adaptive plan
Workouts on watch
Sessions review
Weekly check-ins
Strength Training
Recipes library
Coach credits: 40/mo
Pro Coach
£29.99
/per month
(£6.92/week)
Or £239.99/year (save 33%)
Deeper-AI for your racing needs
Free 7-day Trial
Everything in AI Coach and:
Race day pacing strategy
Race day fueling strategy
Race-time forecast
Limiter analysis
Adaptive S&C
Monthly coaching review
Coach credits: Unlimited
5% of each subscription is donated to Cancer Research
5% of each subscription is donated to Cancer Research

Why we give
“MaxMile was born from a belief that running changes lives. But some battles aren't won on the road.
My wife Alyson is living with stage 4 cancer. Stand Up to Cancer has been there for our family every step of the way... not just for Aly, but for me and our two young boys. The guidance, the support, the research they fund... it matters more than I can put into words.
Both organisations are doing incredible work trying to find cures for these diseases, and in doing so they're helping millions of families like ours.
5% of every MaxMile subscription is donated to Stand Up to Cancer. It's not a marketing campaign. It's personal. And it's the least we can do.
Every mile you run with us helps fund the fight.”
- Nick
“MaxMile was born from a belief that running changes lives. But some battles aren't won on the road.
My wife Alyson is living with stage 4 cancer. Stand Up to Cancer has been there for our family every step of the way... not just for Aly, but for me and our two young boys. The guidance, the support, the research they fund... it matters more than I can put into words.
Both organisations are doing incredible work trying to find cures for these diseases, and in doing so they're helping millions of families like ours.
5% of every MaxMile subscription is donated to Stand Up to Cancer. It's not a marketing campaign. It's personal. And it's the least we can do.
Every mile you run with us helps fund the fight.”
- Nick
FAQ’s
FAQ’s
Frequently Asked Questions
Frequently Asked Questions
1. How is MM AI Coach different from an app like Runna?
2. How is Guided Coaching coaching different from an app like Runna?
3. How is Guided Coaching different from 1-1 coaching?
4. How does the monthly plan adjustment actually work in Guided Coaching?
5. What if I miss sessions or my week falls apart?
6. Is there a minimum commitment?
7. What equipment do I need?
8. How quickly will I see results?
Take your running to the next level
Take your running to the next level
Your personal running coach with tailored training plans to achieve your goals, from running a faster 5k to competing in Hyrox or Ultras.
Your personal running coach with tailored training plans to achieve your goals, from running a faster 5k to competing in Hyrox or Ultras.


